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Every week we complete a number of projects for our clients, but it’s rare that we talk much about them. (And rarer still that one uses a photo of a guy in his boxers.) We’d like to give you a quick snapshot now and then of a recent project we’ve completed.
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Trade shows can be a great way to generate sales leads or an opportunity to check out your competition, but are you maximizing the investment you’re making? When planning for your next trade show, don’t forget to engage the media.

Trade shows are heavily attended by the media so that they can stay on top of industry trends and new products coming to market. These editors and reporters want the latest scoop and will be willing to talk to you about your newsworthy product. So how do you engage the media at your next show?

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